Can Artificial Intelligence (AI) Replace Designers/Artists?
Why can't Midjourney or ChatGPT or any other AI (artificial intelligence) easily replace creative motion designers?
Creativity:
Creating meaningful motion graphics requires creativity and imagination. AI can help us with information but it doesn't have the same creative abilities as motion designers.
Motion Design Skills:
Motion design requires specific graphical skills, such as color theory, typography, composition, and conceptual thinking rather than only generic skills and knowledge of using after effects.
Understanding client needs:
A good motion should effectively convey a brand's mission and vision. This requires understanding the client's brand identity and business goals, which are difficult to understand without speaking to the client directly.
Trustworthiness:
For example, a survey conducted by Google in 2021 found that
85% of clients prefer motion designs designed by animators/designers, and only 6% of respondents prefer animations created by AI.
%20Replace%20DesignersArtists.png)
Comments
Post a Comment